Mariem Mard | Supply Chain Management | Best Review Paper Award

Ms. Mariem Mard | Supply Chain Management | Best Review Paper Award

Faculty of Economics and Management of Sfax |Tunisia

Mariem Mrad is an interdisciplinary researcher at the Faculty of Economics and Management of Sfax, University of Sfax, Tunisia. She combines expertise in economics, industrial automation, artificial intelligence, and sustainable supply chain management. Her work explores innovative approaches to optimizing industrial systems while minimizing environmental impact, with a strong focus on low-carbon logistics. Through her academic journey, she has developed a unique capacity to merge engineering principles with economic analysis, enabling comprehensive solutions for complex supply chain challenges. Her recent publications investigate AI- and robotics-driven strategies for reducing carbon emissions, offering a bridge between advanced technology and environmental responsibility. Dr. Mrad has shared her findings at leading international conferences and collaborated with global research institutions. Her career reflects a commitment to combining rigorous research with practical application, advancing both industrial efficiency and ecological sustainability in a rapidly evolving technological landscape.

Profile

ORCID

Education

Mariem Mrad holds a doctoral degree in economics from the Faculty of Economics and Management of Sfax, where her research focused on neural network modeling for the design, optimization, and performance improvement of supply chains. Her work received the highest academic distinction, recognizing its originality and impact in the field. She also earned an engineering degree in electrical automation from the National School of Engineers of Gabès, where she completed a notable final project on the practical implementation of a three-degree-of-freedom helicopter for control applications, undertaken in collaboration with the University of Poitiers in France. Prior to that, she completed a preparatory cycle in physics-chemistry at the Faculty of Sciences of Sfax, enabling her entry into the national engineering program. Her academic foundation began with a baccalaureate in mathematics, providing strong analytical skills that underpin her interdisciplinary research connecting economics, automation, and artificial intelligence applications in supply chain systems.

Experience

Mariem Mrad’s academic career spans teaching, research, and international collaboration. She serves as an assistant lecturer at the National School of Engineers of Gabès, delivering courses on business culture, entrepreneurship, and project development. She has also held visiting lecturer roles at the University of Sfax, where she taught entrepreneurial culture, business model development, and heritage marketing. Her earlier teaching includes management fundamentals and human resource management at the Higher Institute of Business Administration in Gafsa. Beyond teaching, she has engaged in research stays at institutions such as the TREE Laboratory at the University of Pau et des Pays de l’Adour and the LIAS Laboratory at the University of Poitiers, contributing to projects at the intersection of automation, AI, and sustainability. She has authored peer-reviewed journal articles and presented at IEEE and international conferences, building a profile that blends academic scholarship with applied innovation in supply chain and industrial systems

Awards and Honors

Mariem Mrad’s academic excellence has been recognized through distinctions at multiple stages of her career. Her doctoral thesis in economics received the highest honors with congratulations from the examination jury, reflecting the originality and applied value of her research on neural network modeling for supply chain optimization. During her engineering studies in electrical automation, she earned a very good distinction for her final year project on helicopter control implementation, developed in collaboration with a French research laboratory. She has been selected for competitive international research stays, including placements at leading laboratories in France, where she advanced studies in energy transitions, automation, and AI applications. Her work has been presented at prominent IEEE and international conferences, underscoring its scientific relevance. These recognitions highlight her ability to merge technical innovation with sustainable solutions, earning her a reputation as a researcher who contributes meaningfully to both academic and industrial advancements

Research Focus

Mariem Mrad’s research lies at the crossroads of supply chain management, artificial intelligence, robotics, and sustainable development. She investigates how advanced computational models, particularly neural networks, can enhance the design, optimization, and resilience of industrial supply chains. A significant part of her work explores AI- and robotics-enabled strategies for reducing carbon emissions, aligning technological innovation with environmental responsibility. She studies performance prediction, risk assessment, and demand forecasting in supply chains, integrating automation techniques to improve operational efficiency. Her interest in green innovation drives her to examine how digital technologies and Industry 4.0 concepts can transition traditional logistics toward low-carbon, adaptive systems. She collaborates internationally on projects that apply cyber-physical systems, generative AI, and SCOR® metrics to industrial contexts. By combining engineering skills with economic analysis, her research contributes both theoretical insights and practical frameworks for achieving more sustainable and efficient global supply chain networks.

 

Publications

 

Title: A Comprehensive Survey of Artificial Intelligence and Robotics for Reducing Carbon Emissions in Supply Chain Management
Year:2025

Conclusion

Mariem Mrad is an accomplished interdisciplinary researcher whose integration of economics, engineering, artificial intelligence, and sustainable supply chain management positions her as a leader in developing innovative, environmentally responsible industrial solutions

Quanying Lu | Forecasting | Best Researcher Award

Dr. Quanying Lu | Forecasting | Best Researcher Award

Dr. Quanying Lu is an Associate Professor at Beijing University of Technology, specializing in energy economics, forecasting, and systems engineering. 🎓 She completed her Ph.D. at the University of Chinese Academy of Sciences and has published 30+ papers in top journals, including Nature Communications and Energy Economics. 📚 She has held postdoctoral and research positions in prestigious institutions and actively contributes to policy research. 🌍

Profile

Education 🎓

  • Ph.D. (2017-2020): University of Chinese Academy of Sciences, School of Economics and Management, supervised by Prof. Shouyang Wang.
  • M.Sc. (2014-2017): International Business School, Shaanxi Normal University, supervised by Prof. Jian Chai.
  • B.Sc. (2010-2014): International Business School, Shaanxi Normal University, Department of Economics and Statistics.

Experience 👨‍🏫

  • Associate Professor (06/2022–Present), Beijing University of Technology, supervising Ph.D. students.
  • Postdoctoral Fellow (07/2020–05/2022), Academy of Mathematics and Systems Science, Chinese Academy of Sciences.
  • Research Assistant (08/2018–10/2018), Department of Management Sciences, City University of Hong Kong.

Awards & Recognitions 🏅

  • Outstanding Young Talent, Phoenix Plan, Chaoyang District, Beijing (2024).
  • Young Scholar of Social Computing, CAAI-BDSC (2024).
  • Young Scholar of Forecasting Science, Frontier Forum on Forecasting Science (2024).
  • Young Elite Scientists Sponsorship, BAST (2023).
  • Excellent Mentor, China International “Internet Plus” Innovation Competition (2023).

Research Interests 🔬

Dr. Lu specializes in energy economics, environmental policy analysis, economic forecasting, and systems engineering. 📊 Her research addresses crude oil price dynamics, carbon reduction strategies, and financial market interactions. 💡 She integrates machine learning with forecasting models, contributing to sustainable energy and environmental policies. 🌍

Publications 

[1] Liang, Q., Lin, Q., Guo, M., Lu, Q., Zhang, D. Forecasting crude oil prices: A
Gated Recurrent Unit-based nonlinear Granger Causality model. International
Review of Financial Analysis, 2025, 104124.
[2] Wang, S., Li, J., Lu, Q. (2024) Optimization of carbon peaking achieving paths in
Chinas transportation sector under digital feature clustering. Energy, 313,133887
[3] Yang, B., Lu, Q.*, Sun, Y., Wang, S., & Lai, K. K. Quantitative evaluation of oil
price fluctuation events based on interval counterfactual model (in Chinese).
Systems Engineering-Theory & Practice, 2023, 43(1):191-205.
[4] Lu, Q.*, Shi, H., & Wang, S. Estimating the shock effect of “Black Swan” and
“Gray Rhino” events on the crude oil market: the GSI-BN research framework (in
Chinese). China Journal of Econometrics, 2022, 1(2): 194-208.
[5] Lu, Q., Duan, H.*, Shi, H., Peng, B., Liu, Y., Wu, T., Du, H., & Wang, S*. (2022).
Decarbonization scenarios and carbon reduction potential for China’s road
transportation by 2060. npj Urban Sustainability, 2: 34. DOI:
https://www.nature.com/articles/s42949-022-000.
[6] Lu, Q., Sun, Y.*, Hong, Y., Wang, S. (2022). Forecasting interval-valued crude
oil prices via threshold autoregressive interval models. Quantitative Finance,
DOI: 10.1080/14697688.2022.2112065
Page 3 / 6
[7] Guo, Y., Lu, Q.*, Wang, S., Wang, Q. (2022). Analysis of air quality spatial
spillover effect caused by transportation infrastructure. Transportation Research
Part D: Transport & Environment, 108, 103325.
[8] Wei, Z., Chai, J., Dong, J., Lu, Q. (2022). Understanding the linkage-dependence
structure between oil and gas markets: A new perspective. Energy, 257, 124755.
[9] Chai, J., Zhang, X.*, Lu, Q., Zhang, X., & Wang, Y. (2021). Research on
imbalance between supply and demand in China’s natural gas market under the
double -track price system. Energy Policy, 155, 112380.
[10]Lu, Q., Sun, S., Duan, H.*, & Wang, S. (2021). Analysis and forecasting of crude
oil price based on the variable selection-LSTM integrated model. Energy
Informatics, 4 (Suppl 2):47.
[11]Shi, H., Chai, J.*, Lu, Q., Zheng, J., & Wang, S. (2021). The impact of China’s
low-carbon transition on economy, society and energy in 2030 based on CO2
emissions drivers. Energy, 239(1):122336, DOI: 10.1016/j.energy.2021.122336.
[12]Jiang, S., Li, Y., Lu, Q., Hong, Y., Guan, D.*, Xiong, Y., & Wang, S.* (2021).
Policy assessments for the carbon emission flows and sustainability of Bitcoin
blockchain operation in China. Nature Communications, 12(1), 1-10.
[13]Jiang, S., Li Y., Lu, Q., Wang, S., & Wei, Y*. (2021). Volatility communicator or
receiver? Investigating volatility spillover mechanisms among Bitcoin and other
financial markets. Research in International Business and Finance,
59(4):101543.
[14]Lu, Q., Li, Y., Chai, J., & Wang, S.* (2020). Crude oil price analysis and
forecasting :A perspective of “new triangle”. Energy Economics, 87, 104721.
DOI: 10.1016/j.eneco.2020.104721.
[15]Chai, J., Shi, H.*, Lu, Q., & Hu, Y. (2020). Quantifying and predicting the
Water-Energy-Food-Economy-Society-Environment Nexus based on Bayesian
networks – a case study of China. Journal of Cleaner Production, 256, 120266.
DOI: 10.1016/j.jclepro.2020.120266.
[16]Lu, Q., Chai, J., Wang, S.*, Zhang, Z. G., & Sun, X. C. (2020). Potential energy
conservation and CO2 emission reduction related to China’s road transportation.
Journal of Cleaner Production, 245, 118892. DOI:
10.1016/j.jclepro.2019.118892.
[17]Chai, J., Lu, Q.*, Hu, Y., Wang, S., Lai, K. K., & Liu, H. (2018). Analysis and
Bayes statistical probability inference of crude oil price change point.
Technological Forecasting & Social Change, 126, 271-283.
[18]Chai, J., Lu, Q.*, Wang, S., & Lai, K. K. (2016). Analysis of road transportation
consumption demand in China. Transportation Research Part D: Transport &
Environment, 2016, 48:112-124.

 

Gokhan Yildirim | Marketing analytics | Best Researcher Award

Dr. Gokhan Yildirim | Marketing analytics | Best Researcher Award

Gokhan Yildirim is an Associate Professor of Marketing at Imperial College Business School, specializing in marketing analytics and return on investment. His expertise spans digital marketing, long-term marketing effectiveness, and customer mindset metrics. With a strong foundation in applied time series econometrics and machine learning, he has made significant contributions to the field of marketing science. Yildirim has held academic positions at Lancaster University and has been a visiting researcher at Tilburg University. His research has been widely published in top-tier journals, influencing both academia and industry.

Profile

Education 🎓

Gokhan Yildirim earned his PhD in Business Administration and Quantitative Methods from Universidad Carlos III de Madrid (UC3M) in 2012, with a dissertation on marketing dynamics. His academic journey began with a BA in Business Administration (1999–2003) and an MSc in Quantitative Methods (2003–2006) from Marmara University, Istanbul. He also conducted research as a visiting scholar at Tilburg University, Netherlands, further strengthening his expertise in marketing analytics and econometrics.

Experience 👨‍🏫

Yildirim has been an Associate Professor of Marketing at Imperial College Business School since 2019, following his tenure as an Assistant Professor from 2016 to 2019. Before that, he was an Assistant Professor of Marketing Analytics at Lancaster University (2012–2016). His industry collaborations focus on marketing resource allocation, customer analytics, and data-driven decision-making. His research integrates econometric modeling and machine learning to optimize marketing strategies and enhance business performance.

Research Interests 🔬

Yildirim’s research centers on return on marketing investment, digital marketing effectiveness, and customer mindset metrics. He applies advanced econometric and machine learning techniques to analyze marketing resource allocation and long-term advertising impacts. His work explores how marketing strategies influence consumer behavior and business growth, contributing to both academic literature and real-world marketing practices

Awards & Recognitions 🏅

Yildirim has received several prestigious awards, including the 2017–2018 Gary Lilien ISMS-MSI-EMAC Practice Prize for his work on multichannel marketing at L’Occitane. He has also secured multiple research grants, such as the Wharton Customer Analytics Initiative (2015–2016) and the Spanish Ministry of Science and Innovation grants (2012–2018). His contributions have been recognized through funding from AiMark and other leading research bodies, further cementing his influence in marketing analytics.

Publications 📚

Mai Anh Bui | Plastic Surgeon in Developing countries | Best Researcher Award

Prof Dr. Mai Anh Bui | Plastic Surgeon in Developing countries | Best Researcher Award

 

Profile

Education

Dr. Mai Anh Bui is a consultant Plastic Surgeon and Vice Chief of Scientific Research Department at Viet Duc University Hospital from Vietnam. She is also Assist. Professor at Hanoi Medical University and University of Medicine and Pharmacy, Vietnam National University. She completed a plastic surgery residency in 2006. Her specialty is to contribute to restoring the patients’ peripheral nerve injury and reconstruction of the patients with craniomaxillofacial surgery and head & neck reconstructions. In particular, she also specializes in facial paralysis with over 200 patients. Her Ph.D. is on the Using Masseteric nerve in Facial Reanimation. She has published over 60 articles in domestic and international journals.She refined her microsurgical skills by visiting several prestigious Institutions: Royal North Shore Hospital, Sydney University, Australia, Asan Hospital, Seoul, Korea, SickKids Hospital, Toronto, Canada, and craniofacial skills in Chang Gung Memorial Hospital, Taiwan.

Work experience

She has successfully completed [X] research projects and is currently working on [Y] ongoing projects. Her contributions to research are reflected in her citation index in reputed databases such as SCI and Scopus. She has been actively involved in [X] consultancy and industry-sponsored projects, demonstrating her expertise in applying research to real-world challenges. Additionally, she has authored [X] books with ISBN numbers and has contributed to intellectual property development with [X] patents published or under process. With [X] research articles published in indexed journals, she has made a significant impact in her field. She also holds editorial positions in [journals/conferences], further showcasing her leadership in scholarly publishing. Throughout her career, she has collaborated with esteemed national and international institutions, contributing to groundbreaking advancements in her research domain.

Publication

  • Outcome of using the spinal accessory nerve for functional muscle innervation in facial paralysis reconstruction: The first two cases in Vietnam and literature review

    Vietnam Journal of Endolaparoscopic Surgey
    2022-10-25 | Journal article | Author
    Part ofISSN: 1859-4506
    CONTRIBUTORS: Mai Anh Bui; Trung Trực Vũ
  • Outcome of repairing posterior interosseous nerve (PIN) injury

    Vietnam Journal of Endolaparoscopic Surgey
    2022-08-15 | Journal article
    Part ofISSN: 1859-4506
    CONTRIBUTORS: Mai Anh Bui; Tran Xuan Thach, Vu Trung Truc
  • Reconstruction of upper extremity defect by using Superficial circumflex iliac artery perforator (SCIP) free flap: 03 cases and literature review

    Vietnam Journal of Endolaparoscopic Surgey
    2022-03-15 | Journal article
    Part of ISSN: 1859-4506

Longqing Cui | Operations research | Best Researcher Award

Dr. Longqing Cui | Operations research | Best Researcher Award

 

Profile

Education

He pursued a Doctorate in Management Science and Engineering at Hefei University of Technology. Additionally, from November 2021 to November 2022, he was a jointly-supervised doctoral student in Operations and Business Analytics at The Ohio State University. Prior to his doctoral studies, he completed a Bachelor’s degree in Mathematics and Applied Mathematics at Hefei University of Technology from September 2013 to June 2017.

Work experience

He has been serving as a Lecturer at Alibaba Business School, Hangzhou Normal University. His research focuses on high-end equipment development and collaborative decision-making in manufacturing. He is the Principal Investigator (PI) for two ongoing projects. The first, funded by the Ministry of Education of the People’s Republic of China under the Youth Fund Project of Humanities and Social Sciences Research (Project No. 24YJC630030), explores collaborative decision-making for high-end equipment development resources in real-time production planning, running from January 2025 to December 2027 with a budget of 80,000 yuan. The second project, supported by the Zhejiang Provincial Natural Science Foundation Committee under the Youth Fund Project (Project No. LQN25G010007), investigates collaborative scheduling for high-end equipment development in distributed manufacturing enterprises within dynamic environments. This project runs from January 2025 to December 2026, with a funding of 60,000 yuan.

Publication

  • 1] Longqing Cui; Xinbao Liu; Shaojun Lu; Zhaoli Jia. A variable neighborhood
    search approach for the resource – constrained multi – project collaborative
    scheduling problem. Applied Soft Computing, 2021, 107:107480. (Journal Article)
    (Q1, First Author)
  • 2] Weijie Wang; Zhehang Xu; Shijia Hua; Longqing Cui; Jianlin Zhang; Fanyuan
    Meng. Threshold – initiated spatial public goods games. Chaos, Solitons & Fractals,
    2024, 184:115003. (Q1, Corresponding Author)
  • Zhehang Xu; Xu Liu; Hainan Wang; Longqing Cui; Xiao – Pu Han; Fanyuan Meng.
    Free – rider or contributor: A dilemma in spatial threshold public goods games.
    Chaos, Solitons & Fractals, 2024, 187:115455. (Q1, Corresponding Author)
  • Lei Chen; Yanpeng Zhu; Jiadong Zhu; Longqing Cui; Zhongyuan Ruan; Michael
    Small; Kim Christensen; Run – Ran Liu; Fanyuan Meng. A simple model of global
    cascades on random hypergraphs. Chaos, Solitons and Fractals, 2025, 193(116081).
    (Q1, Corresponding Author)
  • Che Xu; Yingming Zhu; Peng Zhu; Longqing Cui. Meta – learning – based sample
    discrimination framework for improving dynamic selection of classifiers under
    label noise. Knowledge – Based Systems, 2024, 295:111811. (Q1)