Jaqueline Scholz | Prevention – Public Politic | Best Research Article Award

Dr. Jaqueline Scholz | Prevention – Public Politic | Best Research Article Award

Dr. Jaqueline Ribeiro Scholz, MD, PhD, is a distinguished cardiologist and academic based at the Instituto do Coração (InCor), Universidade de São Paulo, Brazil. Renowned for her pioneering work in tobacco control, Dr. Scholz has made significant contributions to cardiovascular health through clinical innovation, research, and public policy. She directs the Smoking Cessation Program at InCor, offering advanced treatment modalities for tobacco dependency and developing innovative digital tools such as the PAF software and COVID-19 cessation chatbot. Her expertise has been instrumental at state, national, and global levels, including collaborations with the World Health Organization’s Tobacco or Health Program. Dr. Scholz’s commitment extends beyond clinical practice into impactful public health advocacy, contributing to legislation and preventive programs aimed at reducing tobacco-related harm globally. Her work aligns closely with international efforts to combat non-communicable diseases, positioning her as a global leader in preventive cardiology and tobacco cessation.

Profile

🎓 Education

Dr. Jaqueline Scholz received her medical training and specialized education entirely at the prestigious Universidade de São Paulo, Brazil. She completed her Residency in Cardiology at the Instituto do Coração (InCor), gaining extensive clinical expertise in cardiovascular medicine. Pursuing her academic ambitions, she specialized further with a degree in Cardiopneumology at Faculdade de Medicina da USP, equipping her with a comprehensive understanding of cardiopulmonary diseases and their systemic impacts. In 2002, Dr. Scholz earned her PhD in Cardiology from Universidade de São Paulo, focusing her research on the intersection of tobacco use and cardiovascular health. Her academic foundation has underpinned her multidisciplinary approach to clinical care, research, and public health advocacy, blending cutting-edge science with practical interventions aimed at tobacco cessation. This strong educational background has positioned her as a respected authority in preventive cardiology, with a special emphasis on combating the global tobacco epidemic.

🧪 Experience

Dr. Jaqueline Scholz has over three decades of progressive experience in clinical cardiology, research, and public health policy. Since 2003, she has served as Director of the Smoking Cessation Program at Instituto do Coração (InCor), São Paulo, leading innovative cessation strategies, including the development of patient-support technologies like the PAF software and a COVID-19 chatbot for smokers. Between 1995 and 1996, she contributed her expertise to the São Paulo State Health Department’s Commission on Tobacco Control, directly influencing state-level anti-tobacco policies and campaigns. Earlier, from 1993 to 1996, Dr. Scholz served as a medical collaborator with the World Health Organization’s Tobacco or Health Program, participating in global strategy development for tobacco reduction. Her multifaceted career bridges clinical innovation, technology integration, public health leadership, and international policy advising, marking her as a key figure in tobacco control and preventive cardiovascular care on both national and global stages.

🏅 Awards and Honors

Although specific awards are not listed, Dr. Jaqueline Scholz’s career is marked by distinguished recognition through her leadership roles and global collaborations. Being appointed as Director of the Smoking Cessation Program at one of Brazil’s most prestigious cardiology institutes reflects professional excellence. Her selection to serve on the São Paulo State Commission on Tobacco Control and as a collaborator with the World Health Organization underscores her expertise and international reputation in tobacco control. Her innovative development of patient-centric tools such as the PAF software and the COVID-19 cessation chatbot has further garnered professional acclaim. Dr. Scholz’s extensive involvement with leading health organizations and her continuous contributions to public health policy highlight the respect and trust she commands within the cardiovascular and tobacco control communities. Her work aligns with the global health agenda, earning her recognition as a leading advocate and innovator in preventive cardiology and tobacco harm reduction.

🔬 Research Focus

Dr. Jaqueline Scholz’s research focuses on tobacco dependency treatment, smoking cessation strategies, and their direct impact on cardiovascular health outcomes. Her work bridges clinical practice, digital health innovation, and public health policy to develop effective, scalable interventions for tobacco users. At InCor, she leads studies on novel cessation methodologies, including the integration of digital platforms like the PAF software and automated chatbots to enhance patient support, particularly during public health crises like COVID-19. She has contributed to global tobacco control frameworks through collaborations with the World Health Organization, emphasizing the cardiovascular consequences of smoking and advocating for robust public health responses. Her research also informs state-level policy development, contributing to evidence-based regulations and campaigns targeting smoking reduction. Dr. Scholz’s work aims to reduce the global burden of cardiovascular diseases by addressing one of its leading risk factors—tobacco use—through innovative, patient-centered, and policy-driven approaches.

Conclusion

Dr. Jaqueline Scholz is a globally recognized cardiologist whose innovative clinical work, pioneering research, and leadership in public health policy have made substantial contributions to tobacco cessation and cardiovascular health, aligning with global efforts to reduce smoking-related morbidity and mortality.

Publications
  • Nicotine Dependence in a Banned Market: Biomarker Evidence from E-Cigarette Users in São Paulo, Brazil

    International Journal of Environmental Research and Public Health
    2025-06-19 | Journal article
    CONTRIBUTORS: Jaqueline Ribeiro Scholz; Elaine Cristine D’Amico; Juliana Takitane; Daniele Mayumi Sinagawa; João Mauricio Castaldelli-Maia; Marcelo Filonzi dos Santos; Rodrigo Alves de Oliveira; Guilherme Vinicius Marques; Eric Nagamine Lima; Diana Fernanda Lasso Rodriguez et al.
  • Smoking cessation decreases arterial blood pressure in hypertensive smokers: A subgroup analysis of the randomized controlled trial GENTSMOKING

    Tobacco Induced Diseases
    2024-05-16 | Journal article
    CONTRIBUTORS: Patricia V. Gaya; Guilherme Wesley P. Fonseca; Lucas Tsuyoshi Tanji; Tania O. Abe; Maria Janieire N. N. Alves; Paulo Caleb Junior de Lima Santos; Fernanda M. Consolim Colombo; Jaqueline R. Scholz
  • Posicionamento da Sociedade Brasileira de Cardiologia sobre o Uso de Dispositivos Eletrônicos para Fumar – 2024

    Arquivos Brasileiros de Cardiologia
    2024-02-08 | Journal article
    CONTRIBUTORS: Jaqueline R. Scholz; Deborah Carvalho Malta; Antonio Aurélio de Paiva Fagundes, Júnior; Ricardo Pavanello; Gerson Luiz Bredt, Júnior; Mário de Seixas Rocha
  • Evaluation of the nicotine metabolite ratio in smoking patients treated with varenicline and bupropion

    Frontiers in Pharmacology
    2022 | Journal article

    EID:

    2-s2.0-85135484127

    Part of ISSN: 16639812
    CONTRIBUTORS: Tomaz, P.R.X.; Gonçalves, T.S.; Santos, J.R.; Scholz, J.; Abe, T.O.; Gaya, P.V.; Figueiredo, E.C.; de Faria, H.D.; Martins, I.; Pego, A.M.F. et al

Busra Buran | Decision Making | Best Researcher Award

Dr. Busra Buran | Decision Making | Best Researcher Award

Research Scholar| Istanbul Technical University, Turkey

Dr. Büşra Buran, born on August 13, 1988, in Kocaeli, Turkey, is a prominent expert in management engineering with a career deeply rooted in public transportation strategy and optimization. She currently serves as the Head of Strategy Development at IETT, Istanbul’s public transport authority. With over a decade of professional experience, Dr. Buran has successfully led numerous projects involving strategic planning, quality management, service improvement, and international collaboration. Her academic achievements include a Ph.D. in Management Engineering from Istanbul Technical University, an M.Sc. in Industrial Engineering from Galatasaray University, and a B.Eng. in Industrial Engineering from Yıldız Technical University. Fluent in English, she combines technical expertise with leadership capabilities, supported by various certifications in project management, quality control, and innovation. Her work has been recognized internationally, and she actively contributes to research with several publications focusing on fuzzy logic applications, transportation models, and digital transformation strategies in public transit systems.

Profile

🎓 Education

Dr. Büşra Buran holds a robust academic background in industrial and management engineering. She completed her Ph.D. in Business Management Engineering at Istanbul Technical University (2018–2023), graduating with a GPA of 3.5/4. Her doctoral research focused on advanced decision-making methods and innovation in public transportation. Prior to that, she earned her Master of Science in Industrial Engineering from Galatasaray University (2010–2012), achieving a GPA of 3.5/4. She began her academic journey with a Bachelor’s degree in Industrial Engineering from Yıldız Technical University (2007–2010), graduating with distinction (3.4/4). Her academic excellence is complemented by certifications in project management, innovation, quality systems, and team leadership. Dr. Buran’s education is deeply integrated with applied engineering practices, statistical modeling (SPSS, Minitab), simulation tools (Simul8), and machine learning (R), equipping her with a strong foundation in both theory and practice. Her studies enabled her to apply analytical, technical, and managerial skills to large-scale public service systems.

🧪 Experience

Dr. Büşra Buran has extensive professional experience in the public transportation sector, primarily at IETT, Istanbul’s leading transit authority. Since 2017, she has been serving as the Head of Strategy Development, where she manages strategic planning, performance metrics, quality systems, corporate innovation, and international partnerships. From 2014 to 2017, she was the Manager of Service Improvement, leading the development of a service quality model, auditing standards, and benchmarking global practices. Between 2013 and 2014, she worked as the Manager of Operation Planning, handling performance analysis and optimization of bus networks, including collaborative projects with TÜBİTAK. Her career began in 2010 as a Consultant for Istanbul’s Bus Rapid Transit system, optimizing routes and managing training for international BRT implementations. She is experienced in project management, process auditing, KPI reporting, and digital transformation. Her leadership has significantly enhanced the efficiency and global standing of Istanbul’s public transport network.

🏅 Awards and Honors

Dr. Büşra Buran has consistently demonstrated academic and professional excellence throughout her career. She graduated with honors at every level—achieving GPAs of 3.4/4 in her undergraduate studies, 3.5/4 in her master’s, and 3.5/4 during her Ph.D. She has also been recognized for her contributions to transportation planning and quality improvement at IETT, receiving internal commendations for successful project outcomes and strategic innovations. Her scientific research on fuzzy logic applications in public transport and sentiment analysis during the COVID-19 pandemic has been published in prestigious journals and international conferences by Springer and Elsevier. She has also earned certifications in Project Management, Corporate Quality, Risk & Process Management, and Leadership Innovation, strengthening her credentials as a thought leader in urban mobility systems. Her scholarly achievements, combined with her impactful real-world projects, highlight her as a distinguished figure in engineering management and urban transportation.

🔬 Research Focus

Dr. Buran’s research centers on the intersection of engineering management, public transportation systems, and fuzzy decision-making models. Her Ph.D. work and subsequent publications explore advanced methodologies such as Spherical and Intuitionistic Fuzzy AHP, hybrid fuzzy systems, sentiment analysis, and business model frameworks tailored for urban transport. She has published widely on topics such as bus type selection, public transport quality modeling, and global benchmarking of transit business models. Her studies frequently employ machine learning and simulation tools like R and Simul8, along with statistical software for system optimization. A significant part of her work also delves into digital transformation, strategic innovation, and service efficiency in public bus systems, particularly in mega-cities like Istanbul. Her research not only contributes theoretical advancements in engineering management but also provides practical insights for decision-makers in transit agencies, enhancing transportation planning, passenger satisfaction, and sustainable mobility strategies.

Conclusion

Dr. Büşra Buran exemplifies the synergy between academic research and public sector innovation. With her strong background in industrial and management engineering, she has driven strategic advancements in Istanbul’s public transportation. Her work is a testament to effective leadership, data-driven decision-making, and continuous quality improvement in urban mobility systems.

Publications